Cover letters are a mandatory part of every job application set. A well-written and engaging cover letter is sometimes enough on its own to impress the recruiter and earn an interview.
Most candidates write cover letters just as the last minute formality and consequently come up with thoughtless. Similarly, poorly written cover letters automatically finish the job opportunity for the applicant.
Therefore, it is essential to analyze common mistakes and avoid the same when writing a cover letter.
This article discusses ten cover letter mistakes that come with a heavy price. Look out for these carefully to grab the attention of the employer and land successfully into the job market!
The following are the ten most common cover letter mistakes usually candidates make along with a brief discussion on how to avoid each one of them:
Top 10 Cover Letter Mistakes to Avoid in 2023
- 1. Unimpressive start
- 2. Re-phrasing the resume
- 3. Being under-confident about your potential
- 4. Typos and grammatical errors
- 5. Ignoring qualifications
- 6. Failure to support your competency claims with a success story
- 7. Unnecessary details
- 8. Making salary demands
- 9. Forgetting to include contact details
- 10. Non-persuasive ending
1. Unimpressive start
A letter with a non-engaging, unimpressive start is doomed to die after a few- seconds’ glance! The starting must not be annoying, make it unique and employer-specific. Mention 2-3 of your key attributes related to the job.
2. Re-phrasing the resume
A cover letter must not just mention your skills and qualifications because your resume is already doing that. The cover letter is instead a personalized expression of your strengths in a descriptive form. In fact, a cover letter focuses on the future, i.e., what would you bring to the prospective company.
3. Being under-confident about your potential
Sounding under-confident about your potential, expertise, and skills is a big mistake. Whenever potential is mentioned, take a firm, outgoing tone to reflect confidence.
4. Typos and grammatical errors
A cover letter with typos and misspelled words indicate a lack of concentration and carelessness, two qualities that no employer wants in a potential candidate. Also, sentence structure, and grammatical and punctuation errors damage the influence of your resume.
5. Ignoring qualifications
One of the most significant errors is the lack of relevance. It is imperative to relate your skills and expertise to the employer’s requirements; otherwise, the letter will not appeal to the employer.
6. Failure to support your competency claims with a success story
A cover letter full of claims regarding specific skills is worthless until these claims are supported with at least one instance of worth-mentioning accomplishment.
7. Unnecessary details
The employers only remain engaged as long as the cover letter is job-relevant. Do not include any details the employer doesn’t need to know in order to determine your candidacy. This mistake can be fatal.
8. Making salary demands
The most prominent failure in a cover letter is writing and talking about salary. A cover letter is definitely not the right platform to discuss your salary expectations. Remember, it is just a way to catch the attention of the employer.
9. Forgetting to include contact details
Even if your resume is attached, it is a big mistake to miss your contact information in the cover letter. Your contact numbers and email ids should be mentioned in the header or in the last paragraph of the letter.
10. Non-persuasive ending
Abrupt, non-persuasive conclusions are another big mistake. The ending paragraph is an excellent opportunity to show enthusiasm and suggests an interview call, make use of it smartly!