Sales Representative Cover Letter Sample

Updated on June 6, 2019

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A cover letter for a Sales Representative Resume/Job Application provides the candidates with an opportunity to introduce themselves and show their interest to work for the prospective organization.


In fact, you should always include a cover letter when submitting your job application package for a Sales Representative position, even if the employer did not require one in the advertisement.

That is because a majority of recruiters and hiring managers do not review your resume if it is without a cover letter.

The Sales Representative cover letter example below will provide you with ideas about how to write an effective letter and what to include in a cover letter.



See also: Email Cover Letter for Sales Representative


Sample Cover Letter for Sales Representative Resume


Andrea Smith
35 5th Street
Houston, TX 36659
(000) 256-8899

June 6, 2019

Mr. John Anderson
Managing Director
West End Retailers
321 7th Street
Houston, TX 32554

Re: Sales Representative Position (ID 566)

Dear Mr. Anderson:

As an energetic sales professional with a solid background in setting sales records for five consecutive years, I offer my services as a sales representative to West End Retailers. I believe that my experience in providing customer-focused services will prove to be an asset to your organization.

My background documents considerable success in providing tier-one services in the retail environments, which I understand is high on your list of “preferred qualifications.” My prospecting skills have been vastly polished over the years, and the results of my endeavors prove it. I am self-trained in focusing on sales efforts by studying existing trends and providing valuable feedback to the company.

In recent years, I have been commended highly by my superiors for recommending changes in product lines and services by evaluating competitive developments. I offer:

– Strong knowledge of backing up sales with quality after-sales services.

– Expert in building meaningful relationships with customers to ensure loyalty.

– Complete familiarity with developing processes to take the maximum output from referrals.

With a passion for exceeding sales goals while ensuring that customers always leave happy, I have been triumphant in obtaining customer loyalty and recurring business opportunities.

I would welcome a chance to meet with you in person in order to provide credence to my claims. I am available for an interview at your convenience.

Thank you very much for your time and consideration.




Andrea Smith

(000) 256-8899

About the Author

Sam Mogul, MBA (ITM & HR), is a passionate career expert with 15 years of experience in writing and reviewing resumes, cover letters, and career-related content. He founded CoverLettersAndResume in 2011 intending to help job seekers in their job search journey. If you have any questions or concerns, please feel free to Contact Us. Or visit our About Us page.

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