Digital Marketing Specialist Resume Example

Updated on: July 4, 2016

Chances are that if you boast too much about how good you are in a resume, the employer will do a quick Internet search to determine who you really are.

That might be good or bad, depending on how clean a trail you have left behind. Online profiles are dead giveaways. They give information on your personality and life that the employer may not be ready to read. So make sure that you clean up your act before you provide any leads on online profiles in your resume.

Keep your digital marketing specialist resume simple like the following sample.


Digital Marketing Specialist Resume Sample


Diana Dixon

589 Ash Street ● Whitewood, SD 22895 ● (000) 659-9656 ● dianedixon @ email . com

Digital Marketing Specialist

Professional Summary: Web-savvy digital marketing expert with proven accomplishments in planning and executing web, SEO and social media campaigns with a view to create and maintain the company’s presence and image in the industry. Highly skilled in identifying trends and insights and optimizing performance, brainstorming new and creative growth strategies by using digital marketing docks. A committed individual who effectively evaluates end to end customer experience across multiple channels and touch points.


– Layout Designs – Digital Communications
– Campaign Budget Administration – SEO / SEM
– Digital Program Execution – Digital Touchpoints Management
– Lead Generation – Effectiveness Measurements
– Website Strategies – Marketing Automation Strategies
– Social Media Management – External Social Media Support

• Increased the company’s online presence by 58% through strategically planned and executed digital marketing campaigns
• Implemented a large social media campaign, increasing the company’s market share by 62% in the industry
• Consistently met lead-generation targets through development and implementation of organic SEO initiatives
• Trained 15 communication officers in handling social content and development of social media campaigns


Digital Marketing Specialist
QUALIFACTS, Whitewood, SD (08/2009 – Present)

• Plan, design, develop and execute web, SEO/SEM, email and social media campaigns according to the specific needs of the company
• Design and build company’s social media presence through execution of well-placed strategies
• Develop and oversee implementation of design layouts of communications including presentations and newsletter
• Execute national digital programs and campaigns such as online advertising and website strategies
• Lead ongoing management if digital touchpoints and handle social media pages according to company policies

Digital Marketing Specialist
TRY LLC, Whitewood, SD (11/2005 – 08/2009)

• Evaluated emerging technologies and provided thought leadership for adoption where appropriate
• Handled digital marketing and production campaigns according to each project’s specific requirements
• Measured and reported performance of all digital marketing campaigns to ensure that they meet ROI and KPI directives
• Evaluated end to end customer experiences and provided provisions for modifications
• Assessed emerging technologies and provided recommendations for adoption where required

Digital Marketer
COOPER VISION, Whitewood, SD (02/1999 – 11/2005)

• Managed display campaign performances across various platforms and identified opportunities to optimize returns on investments
• Evaluated and managed third party agencies and vendors and monitored advertising exposure
• Developed and implemented SEO strategies that meet specific requirements to meet set goals
• Analyzed web behavior and performance metrics and ensured that any optimization needs were fulfilled
• Provided recommendation for content development and strategy enhancements

Bachelor’s Degree in Digital Marketing Management – 1998