How to Write a Great Cover Letter? Complete Guide

Updated: August 28, 2023

Welcome to our complete guide on how to write a great cover letter! Whether you’re a seasoned professional or just starting your career journey, crafting an impressive cover letter is essential for making a positive first impression on potential employers.

In this comprehensive guide, we will walk you through the step-by-step process of creating a compelling cover letter that effectively highlights your skills, experiences, and unique qualifications. From understanding the purpose of a cover letter to mastering its structure and content, we’ve got you covered.

With practical tips and expert advice, you’ll learn how to grab the attention of hiring managers, showcase your suitability for the job, and stand out from the competition. We’ll delve into the art of personalizing your cover letter to align with the specific requirements of each position you apply for.

So, if you’re ready to take your cover letter writing skills to the next level, let’s dive in and learn how to write a great cover letter that will help you secure your dream job!

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How to Write a Great Cover Letter?

Writing a great cover letter is essential for making a positive first impression on potential employers. Follow these steps to create a compelling cover letter that effectively highlights your skills, experiences, and unique qualifications:

1. Understand the Purpose:
A cover letter is not an extension of your resume, but rather a complement to it. Its purpose is to grab the attention of hiring managers, showcase your suitability for the job, and stand out from the competition.

2. Format:
Keep your cover letter concise, ideally within three to four paragraphs.

  • Opening Paragraph: Clearly state the position you are applying for and highlight your core skills and experiences that make you a good fit.
  • Middle Paragraph(s): This is the body of your cover letter. Focus on your most relevant experience, skills, personality traits, accomplishments, and any awards you have received. Make sure to relate your skills to the job description provided by the recruiter.
  • Last Paragraph: Restate why you are the right candidate for the position and express your desire for an interview. Mention your follow-up plan and thank the recruiter for their time.

3. Address the Hiring Manager Directly:
Whenever possible, address the hiring manager or recruiter by name and designation. Contact the prospective company to obtain this information.

4. Start Strong:
Explain why the job and the specific company interest you. Talk about yourself, mentioning at least one accomplishment that showcases your qualifications.

5. Create Relevance:
Relate your skills to the job description provided by the recruiter. Show how your abilities align with the employer’s requirements.

6. Make it Targeted:
Write a different cover letter for each position and tailor the content to the needs of each specific employer.

7. Keep it Employer Focused:
Instead of solely focusing on your desire for the job, emphasize what you can bring to the table. Highlight your previous accomplishments and how you can contribute to the company’s success and exceed expectations.

8. Show That You Already Know the Organization:
Demonstrate that you have researched the prospective company. This will make your cover letter unique and show that you have done your homework.

9. Keep it Short:
Human resources professionals receive numerous cover letters daily. To make an impact, keep your cover letter concise and to the point. Aim for a maximum of one page.

10. Use Figures and Numbers:
Whenever possible, use concrete data to support your achievements. For example, if you increased sales, mention the specific amount, such as $4000 per month.

11. Mention Your Core Competencies:
Highlight a few of your core competencies to generate interest from the employer.

12. Show Interest in the Field:
Showcase your passion and dedication for the specific field in which you are applying.

13. Emphasize the Future:
Focus on the kind of expertise and capabilities you will bring to the prospective employer, highlighting your potential contributions.

14. Change Sentence Structure:
Vary the sentence structure to make your cover letter more engaging and enjoyable to read.

15. Explain Red Flags:
If you have any career red flags, such as gaps in jobs or education, explain them carefully in your cover letter. Provide valid reasons for any career changes.

16. Do Not Make Demands:
Avoid mentioning what you want the company to do for you in the future or discussing salary expectations. These topics can be addressed during the interview process.

17. Be Honest:
Never lie or exaggerate in your cover letter. Being truthful is crucial, as any false information will likely be discovered later and could harm your reputation.

18. Use Keywords:
Include relevant keywords in your cover letter to make it searchable in software or applicant tracking systems.

19. Check for Errors:
Proofread your cover letter multiple times to ensure it is free of spelling, grammar, and syntax errors. Ask a friend or family member to review it as well.

20. Keep a Soft Copy:
Save a digital copy of your cover letter for future reference.

Remember, a well-written cover letter convinces employers to review your resume and consider you for the job. Put effort into crafting a compelling and tailored cover letter that showcases your qualifications and enthusiasm for the position.


7 Cover Letter Don’ts
  1. Do not over-stuff your cover letter with the pronouns “I,” “me” or “my.”
  2. Don’t talk negatively about your previous employer, coworker, or work environment.
  3. Don’t use too informal language or abbreviations.
  4. Do not repeat the same idea.
  5. Keep away from any kind of negativity.
  6. Never exceed the length of your letter to one page. Writing a long cover letter means that you are trying to hide some negative facts.
  7. Don’t forget to sign your cover letter above your typed name at the bottom.

A good cover letter convinces the employer to have a look at your resume, and subsequently, opens the doors to your consideration for the specific job.

Cover Letter Writing Tips

Final Thought

Writing a great cover letter is a crucial step in the job application process. It is your opportunity to make a positive impression on potential employers and stand out from the competition. By following the step-by-step guide outlined above, you can create a compelling cover letter that effectively highlights your skills, experiences, and qualifications.

Remember to keep your cover letter concise, address the hiring manager directly, and tailor the content to the specific job and organization you are applying to. Showcase your accomplishments, demonstrate your knowledge of the company, and emphasize how you can contribute to its success.

Additionally, avoid common mistakes such as over-stuffing with pronouns, speaking negatively about previous employers, or using informal language. Proofread your cover letter multiple times to ensure it is error-free and keep a digital copy for future reference.

Crafting a well-written cover letter requires effort, but it is worth it. A strong cover letter will grab the attention of employers, pique their interest, and increase your chances of securing an interview. So, take the time to create a tailored and compelling cover letter that showcases your qualifications and enthusiasm for the position. We wish you all the best in your job application process!

Please feel free to ask any questions in the comments.




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