Marketing executives are those startling people who are actually responsible for a sale happening. They identify target markets, tailor a product or service to the needs of that target market and then devise ways to sell them.
To work as a marketing executive, one needs to hold at least a Bachelors degree in Marketing. Some knowledge of sales always comes in handy which is why it is important to study the sales angle of the work as well.
If you have the capability to be able to do justice to this job, you should look at the following resume example in order to create or update your resume.
839 Westminster Street • Bellows Falls, VT 01233 • Cell: (988) 999-9990 • Email:
PROFILE: Over 3 years’ experience in creating and managing successful marketing plans. Expertise include price, product, promotion, and place. Demonstrated ability to strategize marketing plans keeping latest trends target markets as the basis. In depth knowledge of product placement and pricing tactics. Conversant with concepts of sales in sync with marketing activities.
RELEVANT PROFESSIONAL EXPERIENCE
SOME COMPANY – Bellow Falls, VT
Marketing Executive | Feb 2010 – Present
• Research, survey and identify target markets and their core needs
• Tailor products according to the needs and wants of the target market
• Devise and implement core marketing plans for the success of the product
• Liaise with several internal and external groups in order to understand market trends
• Keep abreast of competitions’ products and strategies
• Manage physical marketing material for campaigns
• Organize events to market products effectively
REVEL CO. – Bellow Falls, VT
Marketing Intern | May 2009 – Jan 2009
• Assisted in managing research work for the marketing department
• Prepared surveys and documentation to support research work
• Helped in implementing marketing plans as instructed
• Prepared correspondence
• Liaised with printers for managing marketing materials
STATE UNIVERSITY, Bellow Falls, VT – 2008
Bachelor’s Degree in Business Administration
Major: Marketing and Sales
• Excellent communication skills
• Proven ability to work in a fast paced environment
• Strong negotiation skills
• Sharp analytic mind with the ability to stay focused at all times
• Exceptional organizational and interpersonal skills
• MS Office: Word, PowerPoint, Excel, Access;
• SharePoint, Visio
• MS Project