Working as a graphic artist provides you with an opportunity to have your cake and eat it too. Artistic inclination when mixed with professionalism can be a great recipe for job satisfaction. If you have artistic talent and find a way to channelize it – usually through a job or a project – you may consider yourself one of the few lucky people in the world who are satisfied with their jobs.
What exactly is it that a graphic artist does? The work of a graphic artist requires him or her to interview clients to determine their specific graphic designing requirements, and providing aesthetically pleasing solutions. Producing illustrations for proposals, designing graphics and marketing materials, and reproducing existing graphics are all in a day’s work for them.
If working as a graphic artist is what interests you, will need to first perform a thorough self-analysis. Do you have the ability to analyze, research and evaluate information? Can you express ideas effectively, both verbally and in writing? Do you have inherent artistic abilities? Can you use technology to help you develop your ideas into actual artistic images? If the answer to all these is a yes, you may start working on getting a job as a graphic artist.
To see what duties you will be performing on a typical work day, here is a list to help you:
• Confer with clients to determine their specific graphic design requirements and provide suggestions
• Produce illustrations for proposals and other documents including cover pages, process flow charts and posters
• Design graphics, branding and marketing materials including corporate templates, flyers, logos and business cards
• Update and reproduce existing graphics while maintaining the essence of all images and ensuring that copyright problems are kept at bay
• Provide recommendations for visual depictions of information so that maximum appeal and impact is maintained
• Revise subject matters for graphic presentations and ensure that design formats are properly synced
• Prepare and oversee development of original designs, drawings and exhibits for both internal and external publications
• Advise clients on pending graphics, publications and artwork and ensure that they are aware of costs and constraints of each project
• Review layouts and final plans for production purposes and evaluate artistic media against set assessment parameters
• Coordinate production workflow to ensure that all periodicals, brochures and manuscripts are published on time
• Check printer proofs for layout and other problems and provide detailed feedback to printing teams
• Manage and execute backlist text corrections prior to each publication being sent for final printing