Brand Manager Job Summary

Brand managers are expected to create a lasting impression of the marketed products or services among consumers and are responsible of improving product sales enlarging the company’s market share. They regularly observes and analyses market trends, oversee advertising and marketing activities and ensure that the brand identity is effectively promoted to the customers.

To get a brand manager job build your resume like this:



Brand Manager Resume Sample



765 Commonwealth Avenue, Boston, MA 32010
(001) 398-2340 | email address


Performance Summary: Dynamic, results-0riented leader with 6+ years of hands-on experience in brand management. Demonstrated ability to effectively influence internal/external stakeholders across the business. Prevalent experience of monitoring product sales and consumer reactions through focus groups and marketing research methods. Proven track record of excellent communication and interpersonal skills evident from effective management of internal marketing and communications personnel, legal, compliance staff and other outside agencies

• Able to exemplary manage budget and respective performance
• Possess advanced analytical skills proven by the ability to:

– Handle large and varied amounts of data
– Extract business insights and customer buying habits
– Interpret and analyze marketing research information
– Use the analyses to formulate business strategies and recommendations

• Extremely committed to quality work and serving organization goals
• High-level of intellectual curiosity
• Proactive & self-starter
• Advanced knowledge of MS Office particularly Excel and PowerPoint
• Excellent presentation skills
• Able to handle multiple projects simultaneously

✔ Employee of the year award 2011
✔ Most productive division award 2010 & 2012
✔ Launched 3 new successful brand initiatives
✔ Most punctual employee award consecutively from 2007 to 2011


Associate Brand Manager | Sabre Holdings, Orlando, FL | 10/2007 — Present

• Help marketing division in development of marketing strategies for new and existing products and services
• Research consumer trends, insights and addressable market behaviors, trends and technologies to ensure that products meet customer needs
• Provide necessary product collateral and advertising materials to sales department
• Manage brand initiatives like brand building & brand development
• Maintain mobile integration across several brand initiatives driving operational success
• Contribute to analysis-support-brand & LOB initiatives
• Provide fact-based recommendations for future improvements and course correction
• Identify business opportunities assisting strategic planning
• Productively manage marketing budget

Yale School of Management: Yale University –New Haven, CT | 2007
MBA in Marketing
• Double majors in Brand Management & Marketing Research

School of Management: Boston University – Boston, MA | 2002
Bachelors in Business Administration
• Majors in Marketing